{"id":1326,"date":"2020-03-23T05:15:05","date_gmt":"2020-03-23T05:15:05","guid":{"rendered":"http:\/\/www.entica.com.au\/newweb\/entica\/?page_id=1326"},"modified":"2020-11-17T04:52:42","modified_gmt":"2020-11-17T04:52:42","slug":"about-entica","status":"publish","type":"page","link":"https:\/\/www.entica.com.au\/newweb\/entica\/about-entica\/","title":{"rendered":"About"},"content":{"rendered":"

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As problem solvers<\/strong>, we identify key issues and challenges.\u00a0As strategists<\/strong>, we determine the key propositions and objectives. As designers<\/strong>, we create effective brand solutions.<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.7.1″ background_color=”rgba(237,229,213,0.6)” background_enable_video_mp4=”off” max_width=”100%” module_alignment=”center” custom_padding=”||0px|||” hover_enabled=”0″ sticky_enabled=”0″ da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on” da_disable_devices=”off|off|off”][et_pb_row _builder_version=”4.3.4″ custom_padding=”80px|||||”][et_pb_column type=”4_4″ _builder_version=”4.3.4″][et_pb_text _builder_version=”4.4.9″ text_text_color=”#ffffff” header_text_color=”#7a7a7a” header_2_font_size=”50px” header_2_font_size_tablet=”” header_2_font_size_phone=”” header_2_font_size_last_edited=”on|desktop” header_2_line_height_tablet=”0em” header_2_line_height_phone=”” header_2_line_height_last_edited=”on|phone”]<\/p>\n

Our Process<\/span><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.7.1″ background_color=”rgba(237,229,213,0.6)” custom_padding=”0px|||||” hover_enabled=”0″ sticky_enabled=”0″ da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on” da_disable_devices=”off|off|off”][et_pb_row column_structure=”1_3,1_3,1_3″ make_equal=”on” _builder_version=”4.4.9″ background_enable_color=”off” custom_margin=”0px|auto||auto|false|false” custom_padding=”0px||50px||false|false”][et_pb_column type=”1_3″ _builder_version=”4.4.9″ background_color=”#ffffff” custom_padding=”0px|0px|0px|0px|false|false” border_radii=”on|15px|15px|15px|15px”][et_pb_blurb image=”http:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/04\/PROCESS-37.png” icon_alignment=”left” image_max_width=”30%” _builder_version=”4.4.9″ header_font=”|700|||||||” body_font=”|800|||||||” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|phone” transform_translate_tablet=”” transform_translate_phone=”” transform_translate_last_edited=”on|phone” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|phone” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|phone” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|phone” transform_styles_last_edited=”on|phone” module_alignment=”left” custom_margin=”||2px|||” custom_padding=”70px|30px|0px|30px|false|false” transform_styles_tablet=”” transform_styles_phone=””][\/et_pb_blurb][et_pb_text _builder_version=”4.4.4″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.5em” custom_padding=”0px|30px|30px|30px|false|false”]<\/p>\n

Review<\/h3>\n

It is time to start a conversation.<\/h5>\n

We listen, understand and analyse. We identify who you are and where you are in the marketplace.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.4.9″ background_color=”#ffffff” border_radii=”on|15px|15px|15px|15px”][et_pb_blurb image=”http:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/04\/PROCESS-38.png” icon_alignment=”left” image_max_width=”30%” _builder_version=”4.4.2″ header_font=”|700|||||||” body_font=”|800|||||||” module_alignment=”center” custom_margin=”||2px|||” custom_padding=”70px|30px|0px|30px|false|false”][\/et_pb_blurb][et_pb_text _builder_version=”4.4.4″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.5em” custom_padding=”0px|30px|30px|30px|false|false”]<\/p>\n

Strategy<\/h3>\n

A good brief is everything.<\/h5>\n

We audit your existing brand, identify your culture and goals. We then articulate the brand message, communications channels, establish a brand hierarchy and possible actions.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.4.9″ background_color=”#ffffff” border_radii=”on|15px|15px|15px|15px”][et_pb_blurb image=”http:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/04\/PROCESS-40.png” icon_alignment=”left” image_max_width=”30%” _builder_version=”4.4.9″ header_font=”|700|||||||” body_font=”|800|||||||” module_alignment=”center” custom_margin=”||2px|||” custom_padding=”70px|30px|0px|30px|false|false”][\/et_pb_blurb][et_pb_text _builder_version=”4.4.4″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.5em” custom_padding=”0px|30px|30px|30px|false|false”]<\/p>\n

Concept<\/h3>\n

This is when things take shape.<\/h5>\n

We visualise the future by exploring ideas. We create comprehensive visual components with a unique, cohesive and effective style.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ make_equal=”on” _builder_version=”4.4.9″ background_enable_color=”off” custom_padding=”0px||80px||false|false”][et_pb_column type=”1_3″ _builder_version=”4.4.9″ background_color=”#ffffff” custom_padding=”0px|0px|0px|0px|false|false” border_radii=”on|15px|15px|15px|15px”][et_pb_blurb image=”http:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/04\/PROCESS-39-1.png” icon_alignment=”left” image_max_width=”30%” _builder_version=”4.4.9″ header_font=”|700|||||||” body_font=”|800|||||||” module_alignment=”center” custom_margin=”||2px|||” custom_padding=”70px|30px|0px|30px|false|false”][\/et_pb_blurb][et_pb_text _builder_version=”4.4.4″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.5em” custom_padding=”0px|30px|30px|30px|false|false”]<\/p>\n

Development<\/h3>\n

Test, refine and adjust the response.<\/h5>\n

We walk you through the design approach, map out communication channels and rationalise the visual elements to understand how they communicate your brand message.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.4.9″ background_color=”#ffffff” border_radii=”on|15px|15px|15px|15px”][et_pb_blurb image=”http:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/04\/PROCESS-41.png” icon_alignment=”left” image_max_width=”30%” _builder_version=”4.4.2″ header_font=”|700|||||||” body_font=”|800|||||||” module_alignment=”center” custom_margin=”||2px|||” custom_padding=”70px|30px|0px|30px|false|false”][\/et_pb_blurb][et_pb_text _builder_version=”4.4.4″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.5em” custom_padding=”0px|30px|30px|30px|false|false”]<\/p>\n

Specifications<\/h3>\n

Rules help your brand stay on track.<\/h5>\n

With a perfect visual fit for your organisation, we set brand specifications. The rules are clearly defined in a brand manual accompanied by the all important digital files.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.4.9″ background_color=”#ffffff” border_radii=”on|15px|15px|15px|15px”][et_pb_blurb image=”http:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/04\/PROCESS-42.png” icon_alignment=”left” image_max_width=”30%” _builder_version=”4.4.2″ header_font=”|700|||||||” body_font=”|800|||||||” module_alignment=”center” custom_margin=”||2px|||” custom_padding=”70px|30px|0px|30px|false|false”][\/et_pb_blurb][et_pb_text _builder_version=”4.4.4″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.5em” custom_padding=”0px|30px|30px|30px|false|false”]<\/p>\n

Implementation<\/h3>\n

It is time to launch and communicate your brand message.<\/h5>\n

We create strategies to rollout print, signage and online initiatives.\u00a0We encourage reviewing, maintaining, and evolving our response as you adjust to constantly moving targets.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.4.9″ background_color=”#ffffff” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on” da_disable_devices=”off|off|off”][et_pb_row _builder_version=”4.4.1″ custom_margin=”||||false|false” custom_padding=”50px||22px||false|false”][et_pb_column type=”4_4″ _builder_version=”4.4.1″][et_pb_text _builder_version=”4.4.9″ text_text_color=”#ffffff” header_text_color=”#606060″]<\/p>\n

Our People<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” _builder_version=”4.4.1″ custom_margin=”|auto|40px|auto||” custom_padding=”0px|||||”][et_pb_column type=”1_3″ _builder_version=”4.4.1″][et_pb_blurb image=”https:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/03\/Peter-Lynch-e1594696936841.jpg” icon_alignment=”left” image_max_width=”70%” image_max_width_tablet=”” image_max_width_phone=”50%” image_max_width_last_edited=”on|phone” _builder_version=”4.5.0″ header_font=”|700|||||||” body_font=”|800|||||||” module_alignment=”center” custom_margin=”||2px|||” custom_padding=”0px|30px|3px|1px|false|false”][\/et_pb_blurb][et_pb_text _builder_version=”4.5.0″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.3em” custom_padding=”0px||||false|false” custom_padding_tablet=”” custom_padding_phone=”||30px||false|false” custom_padding_last_edited=”on|phone” custom_padding__hover_enabled=”on|desktop”]<\/p>\n

Peter Lynch<\/h3>\n

Studio Director<\/h5>\n

Peter is a designer and brand strategist who understands the value that strategic design brings to organisations.<\/p>\n

Working\u00a0with international, national and local clients, Peter is skilled at\u00a0<\/span>understanding the core values of an organisation and aligning these\u00a0<\/span>with the vision to visually articulate the brand promise.\u00a0<\/span><\/p>\n

With over 30 years\u2019 design experience Peter consults with a range of clients including the corporate sector, international resorts, government and not for profit organisations.<\/p>\n

Some of his more notable projects include the branding for Denarau Island Resort (Fiji),\u00a0Sanctuary Cove, Brisbane\u2019s South Bank precincts, Zupps Automotive Group and many local council brand identities throughout Queensland.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.4.1″][et_pb_blurb image=”https:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/03\/DG1_BWv2-e1594696916368.jpg” icon_alignment=”left” image_max_width=”70%” image_max_width_tablet=”” image_max_width_phone=”50%” image_max_width_last_edited=”on|phone” _builder_version=”4.5.0″ header_font=”|700|||||||” body_font=”|800|||||||” module_alignment=”center” custom_margin=”||2px|||” custom_padding=”0px|30px|3px|1px|false|false”][\/et_pb_blurb][et_pb_text _builder_version=”4.5.0″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.3em” custom_padding=”0px||||false|false” custom_padding_tablet=”” custom_padding_phone=”||30px||false|false” custom_padding_last_edited=”on|phone” custom_padding__hover_enabled=”on|desktop”]<\/p>\n

Diego Salinas<\/h3>\n

Senior Designer<\/h5>\n

With qualifications in both industrial and graphic design, Diego brings more than ten years of design industry experience.<\/p>\n

He has worked collaboratively with several high profile clients across most industry sectors, including Education, Engineering, Mining, Leisure, Local Government and Finance.<\/p>\n

Diego has been a driving force in creating well-considered and tailored design solutions using a range of media, from full corporate identity makeovers to websites and digital applications.<\/p>\n

Some recent projects include the Tweed Regional Museum brand identity, the City of Gold Coast Recycling Centres signage and recycling stations design, and the brand identity for the 45th anniversary of Australia-China relations.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.4.1″][et_pb_blurb image=”https:\/\/www.entica.com.au\/newweb\/entica\/wp-content\/uploads\/2020\/03\/Moya-Burridge-05.jpg” icon_alignment=”left” image_max_width=”70%” image_max_width_tablet=”” image_max_width_phone=”50%” image_max_width_last_edited=”on|phone” _builder_version=”4.5.0″ header_font=”|700|||||||” body_font=”|800|||||||” module_alignment=”center” custom_margin=”||2px|||” custom_padding=”0px|30px|3px|1px|false|false”][\/et_pb_blurb][et_pb_text _builder_version=”4.5.0″ text_font_size=”14px” header_3_font=”||||||||” header_3_font_size=”26px” header_3_line_height=”1.1em” header_5_line_height=”1.3em” custom_padding=”0px||||false|false” custom_padding_tablet=”” custom_padding_phone=”||30px||false|false” custom_padding_last_edited=”on|phone” custom_padding__hover_enabled=”on|desktop”]<\/p>\n

Moya Burridge<\/h3>\n

Office Manager<\/h5>\n

Moya uses her bookkeeping expertise to ensure Entica\u2019s finances are efficiently and effectively managed, from payroll to invoicing. She has an astute attention to detail and helps keep the studio running smoothly behind the scenes.<\/span><\/p>\n

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